A giant circular banner will grace the centre of the Stadium of Light’s pitch before Barclays Premier League games this season as Sunderland Football Club continues to back the bid to bring the 2018 World Cup to England and the North East.

The 18 metre banner, bearing the Sunderland 2018 logo, will be in place as turnstiles open and will remain on the pitch throughout the players’ pre-match warm-up, until just before kick off.

With the Barclays Premier League watched in over …

The team behind Sunderland’s bid to bring World Cup football to the city has introduced a new way for the public to register their support. A special text messaging service has been launched, allowing people to back the bid while on the move and helping to demonstrate how much the region is getting behind the campaign.

Many thousands of people from Sunderland and across the North East have already voiced their support for the Sunderland 2018 World Cup host city …

Nissan has put its weight behind Sunderland’s bid to be a host city for the 2018 football World Cup. One of many companies that is getting behind the Sunderland 2018 campaign, Nissan has voiced its public backing as staff return to the production line after the annual summer break.

Trevor Mann, managing director, Nissan Sunderland Plant, comments:

Nissan is only too happy to support Sunderland’s bid to be a host city during the World Cup – it’s a real opportunity not …

Darren Bent, Sunderland’s new striker and record signing, has taken little time to offer his support to the city’s bid to be a host city for the 2018 football World Cup. No sooner had he arrived on Wearside, than Darren was flying the flag for the Sunderland 2018 campaign.

Darren Bent has already made his mark on the pitch, with Sunderland’s goal in the pre season friendly against Hearts. Now, as he prepares for his first season with the …